Juan Giraldo

Juan Giraldo

Co-Founder at Waku | USA / Ecuador

 

Farmers in rural parts of Ecuador struggle to access markets of buyers. They have a low negotiation power and are unable to access credit to grow their production output. Waku works with these communities by sourcing herbs and flowers and turns them into a refreshing herbal infusion. Additionally, Waku has a nonprofit arm to its business that seeks to improve the quality of living of these farmers, through training in yield improvement and quality control.